Viva La Juicy Bowdacious Perfume by Juicy Couture, Launched in 2019, viva la juicy bowdacious is a flirty, feminine scent that reminds you of a cool, tropical cocktail on a warm summer day. Created by design house juicy couture, this fruity, floral fragrance is as playful as you would expect from its creator. It opens with top notes of honeydew melon, pear, and mandarin.